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Interviews
Silhouette of a man walking throught the stadium entrance.
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Features
Time to read: 8 min
Matchday Programme: Matthew Wojciow - the ‘greatest Champions League comeback’
November 13, 2024
Can Tranmere Rovers replicate the Wrexham effect with A$AP Rocky?
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Comment
Time to read: 11 min
Can Tranmere Rovers replicate the Wrexham effect with A$AP Rocky?
November 11, 2024
10:20
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Fan Engagement
Time to read: 3 min
Joshua Sparke, LiveScore Group: Envisioning a modern future for horse racing
November 5, 2024
Sutton United players celebrating win in the previous round vs Chertsey.
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Features
Time to read: 7 min
How Sutton Utd will harness FA Cup’s commercial power in Birmingham City clash
October 31, 2024
Silhouette of a man walking throught the stadium entrance.
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Features
Time to read: 5 min
Matchday Programme: Neil Rowe - ‘Nothing compares’ to the FA Cup
October 23, 2024
Avellaneda, Buenos Aires, Argentina. 12th. January 2012. Reception from the Racing Club public showing its big flag at the Presidente Peron Stadium during the match between Racing Club and Tigre.
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Features
Time to read: 7 min
Racing Club’s Roby Martinez Alvarez - Maintaining DNA amid commercial deals
October 17, 2024
Silhouette of a man walking throught the stadium entrance.
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Features
Time to read: 5 min
Matchday Programme: Jake Ashton - The Pep effect on English football
October 16, 2024
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Features
Time to read: 5 min
Santiago Gandara, BetWarrior: Partnering with national football is a matter of positioning
October 4, 2024
Santiago Gandara, BetWarrior: LatAm a few steps behind UK but on the same path
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Features
Time to read: 5 min
Santiago Gandara, BetWarrior: LatAm a few steps behind UK but on the same path
October 1, 2024
Silhouette of a man walking throught the stadium entrance.
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Features
Time to read: 3 min
Matchday Programme: Chris Newbold - Woods had the will to win
September 18, 2024
Silhouette of a man walking throught the stadium entrance.
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Features
Time to read: 6 min
Matchday Programme: Marc Ramsden - Nat Lofthouse inspires the extraordinary
September 4, 2024
Business in football club and soccer team manager, online sport betting concept.
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Features
Time to read: 6 min
eToro’s Stephanie Wilks-Wiffen: The natural synergy between sports and eToro
August 27, 2024
credit: BatFast
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Cricket
Time to read: 11 min
BatFast: Bridging the gap between entertainment and participation via simulation technology
August 13, 2024
SPFL and Willaim Hill: determining balance of betting sponsorship in Scottish football
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Europe
Time to read: 9 min
SPFL and William Hill: determining balance of betting sponsorship in Scottish football
August 8, 2024
credit: Shutterstock
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Features
Time to read: 11 min
Why the time is now for Premier League to capitalise on growing US market 
July 3, 2024
Toronto Argonauts Running back James Wilder Jr (32) running for a touch down during the BC lions at Toronto Argonauts game at BMO Field in Toronto, ON.
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Features
Time to read: 7 min
Owen Welsh, CFL: Building a pre-season plan-of-attack with betting partners
June 14, 2024
Monterrey Rayados
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Fan Engagement
Time to read: 4 min
Codere Online: All sports clubs aspire for growth and we aim to play a role
June 11, 2024
Adrian Docea, Nordensa: Bringing a fan voice to scouting at Burnley and beyond
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Europe
Time to read: 9 min
Adrian Docea, Nordensa: Bringing a fan voice to scouting at Burnley and beyond
June 4, 2024
João Pedro Dobes: Vasco da Gama as innovative now as in its early days
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Features
Time to read: 5 min
João Pedro Dobes: Vasco da Gama as innovative now as in its early days
May 28, 2024
Silhouette of a man walking throught the stadium entrance.
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Features
Time to read: 5 min
Matchday Programme: Chad Yeomans - My sports heroes who never let the best be enough
May 22, 2024
Adam Patton (left) and Andrew Grimshaw (right) of Checkd Dev
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Boxing
Time to read: 5 min
Giving fans a voice: Checkd Dev breaks down the Boxing News app
May 17, 2024
Betsson builds up Colombia profile with Atletico Nacional deal
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Features
Time to read: 8 min
‘Football is the bridge’ - Rivalo on Colombia sports marketing keys to success
May 16, 2024
Doug Hood, AGCO: proactive relationships essential to protect sports integrity
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Features
Time to read: 7 min
Doug Hood, AGCO: proactive relationships essential to protect sports integrity
May 10, 2024
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Featured Articles
Sideline Moves: Arsenal layoffs
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Features
Time to read: min
Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
Time to read: min
New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
Manchester City found guilty of almost all 155 charges
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Features
Time to read: min
Manchester City found guilty of almost 115 Premier League financial breaches
September 25, 2026