Dan Sormaz, Sorare: Meeting sports fans’ demand for deeper digital experiences
Blockchain technology has come storming into the sporting world in recent years, particularly NFTs, with multiple leagues and teams striking partnerships in this emerging...
Twickenham Stadium to host SBC’s Betting on Sports Europe in June
SBC has announced that its Betting on Sports Europe 2022 (BOSE) event is going to be staged at Twickenham Stadium, where Executives from major...
Chad Yeomans, Betway: More high profile women’s boxing bouts needed to...
With a number of high profile fights taking place in recent years, and with Katie Taylor set to take on Amanda Serrano this weekend,...
Chris Turner, SWA: Using real-time data to ‘understand the demands’ of...
The use of real time data in the sports industry presents opportunities to build upon knowledge and value as well as providing teams with...
UK Government shows support for new football independent regulator
The UK government has approved the introduction of an independent regulator for English football, which would also include an ‘integrity test’ for individuals looking...
Wimbledon’s ban on Russian participants faces WTA and ATP backlash
Wimbledon has banned Russian and Belarusian players from its 2022 championships in the sports industry's continued retaliation to Russia’s invasion of Ukraine.Daniil Medvedev, the...
Socios.com forms partnerships with 13 NFL teams
Fan influence and rewards app, Socios.com, has created partnerships with 13 National Football League (NFL) teams, following its entry into the league last November...
AC Milan unveils Konami as first official training wear partner
Serie A league leader AC Milan has announced a partnership with game developer Konami which sees the latter become the Rossoneri’s official training wear...
Bernardo Pontes: When it comes to sponsorship ‘the game has not...
With 95% of Brazil’s Série A clubs currently sponsored by betting companies, the league carries a huge following and is building on opportunities for...
Sports stars banned from gambling adverts to protect young people
Sporting figures are to be banned from gambling and lottery adverts under new rules from The Committee for Advertising Practice, beginning in October 2022.The...