Features & Analysis

In-depth content relating to the sports business industry, including: features, interviews, analysis and longer-form content.

EFL announces £50m relief package

The English Football League (EFL) has revealed its latest plans in order to combat COVID-19’s effects on its clubs, including issuing a £50m relief...

The esports report: League of Legends resumes whilst CS:GO acquires TV...

From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This edition takes a look at the...

UEFA moves European Championships allowing room for season extensions

In order to combat the growing COVID-19 outbreak, UEFA has announced it will postpone its European Championship until 2021, potentially allowing domestic competitions to be...

BHA suspends all horseracing until end of April

The British Horseracing Authority (BHA) has announced that all British horseracing will be suspended until the end of April, following on from the cancellation...

UFC becomes the latest coronavirus suspension

The Ultimate Fighting Championship (UFC) has announced that it will suspend its 28 March and 11 April shows, coinciding with a host of other...

Football clubs unite with 128-team FIFA 20 tournament

EFL League 2 club Leyton Orient has united the footballing world amid COVID-19’s worldwide impact by launching a 128-team FIFA 20 tournament featuring a...

eRacing popularity skyrockets amid F1 season suspension

Following the cancellation of various sporting events around the world, Torque Esports has revealed that it has broken viewership figures in the motorsport gaming...

UK Racing goes behind closed doors amid COVID-19 concerns

As the sporting world continues to postpone and cancel events in the face of the COVID-19 outbreak, the UK racing industry has become the...

Celtic strike Scotland’s ‘biggest kit sponsorship ever’ with adidas

Celtic Football Club has penned a new five-year deal with adidas, starting next season, in which the sportswear brand will become the club’s official...

Rongtian He: Sponsorship opportunities across Asian market will continue to grow

Garnering commercial sponsorship globally is just as crucial to the sporting landscape now as performances and results, with the majority of the sides benefiting...