Features & Analysis

In-depth content relating to the sports business industry, including: features, interviews, analysis and longer-form content.

World chess champion ‘cracks the case’ of alleged cheating scandal

World chess champion, Magnus Carlsen, has released a statement accusing fellow player, Hans Niemann, of cheating in a competition by the use of anal...

ETTU places integrity as its ‘top priority’ with Sportradar

The European Table Tennis Union (ETTU) and Sportradar Integrity Services has formed a partnership to oversee match safeguarding across the body’s events.The deal sees...

Dean Akinjobi, Football Media: Brand loyalty as the key to long...

As the 2022/23 WSL season gets underway, commercial interest in women’s football is at an all time high following a hugely successful UEFA Women’s...

Tournaments and fixtures postponed as sports pay tribute to Elizabeth II

Following yesterday's news of the passing of Queen Elizabeth II, a significant number of sporting organisations across the country continue to pay their respects.The...

Alcohol restrictions revealed for World Cup 2022 in Qatar

Fans with tickets will be allowed to purchase beer at the World Cup in Qatar 2022, according to reports.Sources have also revealed that for...

Southampton FC, Sarah Batters: NFTs a ‘major pillar’ of engaging football...

Southampton FC’s new kit for the 2022/23 season has seen the Premier League side tap into the blockchain and web3.0 space as it continues...

Sam Patterson, Footy.com: Women’s football ‘no longer has to prove itself’...

In line with England’s historic win of the Women’s EURO 2022 last month, price comparison website, Footy.com, released statistics which display a huge surge...

EngageRM: Learning from new markets to break down US sports barriers

Targeting expansion in the US, and in particular in the NBA, Australia-based sports technology provider EngageRM recently signed a partnership with the Milwaukee Bucks.To...

Michele Ciccarese, Serie A: The Italian top-flight’s role in digital evolution

The involvement of sports organisations in the Web2 to Web3 journey is becoming stronger week-by-week, as teams, leagues and associations look to take advantage...

Report: Euro 2020 driving commercial opportunities in women’s football

Audiences and consumers alike are taking more notice of women’s football, and in doing so presenting key business opportunities, according to a new survey.A...