FIFPRO set to launch centralised football data management platform

FIFPRO has announced that plans are in motion for the creation of a new global player data management platform to enhance the sports application...

MLC and Viacom18 enter deal for India streaming rights

Major League Cricket (MLC) will be aired in India for the first time thanks to a new deal with local media provider Viacom18.The competition...

Paddy Power ‘hits the bullseye’ as PDC World Championship sponsor

The 2024 PDC World Darts Championship, held at the famous Alexandra Palace, will be sponsored by Paddy Power after the Irish bookmaker announced it...

Chelsea release 2023-24 kit without front-of-shirt sponsor

After weeks of searching for a new front-of-shirt sponsor, Chelsea FC unveiled a new home shirt for the 2023-24 Premier League without a sponsor....

U.S. Soccer partners with Coca-Cola at ‘pivotal time for the sport’

U.S. Soccer has scored a major long-term partnership with Coca-Cola, ahead of a busy period of fixtures.The deal will focus on developing the US...

British Racing School looks to the future with Horseracing Development Programme

The British Racing School in Newmarket has initiated the 2023 British Horseracing Development Programme for people looking to build a career in racing. A 17-person...

iGaming Daily: Regulatory framework can have positive impact on Brazilian sponsorships  

Much anticipated regulatory framework for the Brazilian gambling sector is set to evolve how the country looks at sports sponsorships, according to the iGamingDaily...

F1 returns to China for 2024 rescheduled race calendar

China is set to host its first F1 grand prix in five years after the racing organisation confirmed the country’s inclusion in the 2024...

LIV Golf to broadcast in airports through new ReachTV deal

North American golf fans will now be able to watch LIV Golf tournament coverage in over 2,500 airports due to a non-exclusive deal with...

UFC touches gloves with bet365 for a third consecutive year

UFC has extended its partnership with online sports betting firm bet365 for a third consecutive year in the UK and Ireland. As part of the...