MLC ‘rapidly accelerates progress’ in $44 million financial injection

Major League Cricket (MLC) has completed a $44 million Series A and A1 Fundraising Round in an expansion of the sport across the US.With...

Trident Leagues and Entain connect football fans and volunteers

The Trident Leagues and The Entain Foundation have launched the Pitching In Volunteer Hub, an online portal that aims to connect football fans and...

Sportradar ‘profitable growth story’ as Q1 2021 earnings hit €167.9m

Sportradar has detailed continued progress in its corporate strategy as a public enterprise, as its revenues in the first quarter are bolstered by North...

‘Definitive moment’ as XFL streamed on Walt Disney and ESPN platform

The XFL has reached an agreement with The Walt Disney Company (TWDC) and ESPN which will see all regular-season and playoff games to be...

AS Monaco expands ‘strong spirited’ VBET sponsorship

AS Monaco has extended its partnership with online sports betting company, VBET, for a further three years.The firm noted its desire to strengthen its...

F1’s Japanese Grand Prix renamed under Honda sponsorship

Formula One has confirmed that Honda will be the title sponsor of the Japanese Grand Prix in this season’s 2022 FIA Formula One World...

David Tinnion, London Youth Rowing: The benefits of CSR partnerships in...

The involvement of private firms in grassroots sports initiatives is nothing new, with popular fields such as football and rugby no stranger to this,...

ESPN continues to show Australian Open action for nine years

ESPN and Tennis Australia have signed a nine-year agreement for continued live coverage of the Australian Open across ESPN, ESPN2 and ESPN+.  From 2023 to...

SeatGeek to provide ‘easy ticket solution’ for Panthers fans

SeatGeek has linked with Florida Panthers in a deal that will see the technology platform assume ticketing for all events and concerts at FLA...

SBC Leaders latest issue goes live with new dedicated Canada section

The latest issue of SBC Leaders Magazine, number 20, is published this week with a brand new addition to the editorial format. A key...