Realife Tech: How digital fan solutions can boost clubs’ revenue streams
As the COVID-19 pandemic accelerated the need for digital solutions and the appetite for a personalised fan experience has become insatiable.Adam Goodyer, CEO and...
Cazoo signs on as EFL official partner
The English Football League (EFL) has landed online car retailer Cazoo as its new official partner in a multi-year agreement.Under the terms of the...
Inter Milan accelerates Chinese market expansion with Riello deal
Serie A club Inter Milan has taken a second step in enhancing its market status in the Chinese sports sector via an agreement with...
Sporting Kansas City makes MLS history in shirt sponsorship designation
Sporting Kansas City has chosen The Victory Project as its principal shirt sponsor for the 2021 season, becoming the first Major League Soccer (MLS)...
Rugby Australia begins private equity investment search
Rugby Australia (RA) has voted to pursue a potential private equity investment to safeguard the future of the sport in the country.On Sunday, RA...
NHL and ESPN ‘close’ to brokering seven-year broadcasting deal
The National Hockey League (NHL) is reportedly ‘close’ to securing a major seven-year media rights agreement with the Disney-owned ESPN network.According to Canadian sports...
MLB’s San Diego Padres links with Tappit for contactless solutions
The Major League Baseball’s (MLB) San Diego Padres has linked with mobile payment firm Tappit to ensure a safe and seamless return to Petco...
Overseas visitors to be barred from Tokyo 2020 Games
Overseas spectators will not be allowed to attend the rescheduled 2020 Tokyo Olympic after the Japanese government opted to block visitors from other countries...
Major League Rugby forges streaming and data partnership with Genius Sports
US Major League Rugby (MLR) has sealed a partnership with Genius Sports, focused around streaming and data sharing, as part of the league’s debut...
UEFA Champions League nearing ‘ideal’ revamp agreement
Chairman of the European Club Association, Andrea Agnelli, has revealed a new Champions League format is ‘very close’ to being agreed upon, but the...