ESPN opts to renew Atlantic Coast Conference media deal
The Atlantic Coast Conference’s (ACC) long-running partnership with ESPN has been extended, cementing the outlet’s standing as a major broadcaster of college athletics.ESPN opted...
Racing TV and Sky Business deal provides “great opportunity” for hospitality
Racecourse Media Group, the parent company of Racing TV, has renewed its partnership with Sky Business.Under the agreement, Sky Business will remain the exclusive...
beIN Sports serves up ATP Tour deal until 2028
beIN Sports has renewed its exclusive ATP Tour broadcast rights deal for the Middle East and North Africa (MENA) region until 2028. The renewed agreement...
European League of Football adds DAZN to ambitious growth plans
Europe’s largest American football league is targeting wider media exposure via a deal with DAZN as it plans to further expand its presence across...
British & Irish Lions select talkSport for fourth consecutive Tour
The British & Irish Lions has named talkSport as the exclusive audio broadcast partner for this summer’s Tour to Australia. Under the agreement, talkSport will...
Ruben Amorim and the perils of honest communication
Tim Jotischky is Divisional Managing Director, Reputation, at The PHA Group, writing for Insider Sport. He shares his extensive history within sports media and...
ESPN Bet’s swinging for golf exposure with PGA Tour streaming deal
The convergence between the media and betting sectors in the US continues to build as sports organisations look for new ways to generate revenue...
TNT Sports to further solidify UK media podium spot via Eurosport...
TNT Sports is set to add several major tournaments to its broadcasting portfolio in the UK and Ireland at the end of February by...
LIV Golf up its social media game with Rick Shiels partnership
Influencers have become part and parcel of the sports marketing mix and in the latest collaboration, LIV Golf has partnered with Rick Shiels Media.This...
MLS moves production hub to WWE HQ’s new media centre
Major League Soccer (MLS) has announced it will be moving its broadcast studio to WWE Headquarters as part of a new direction to help...