Petr Čech: social media transformed athlete branding from a helping hand...
Former Chelsea and Arsenal goalkeeper Petr Čech has described how the rise of social media fundamentally changed what professional footballers can build beyond the...
Petr Čech: ‘You can tell’ when athlete branding goes wrong
Ahead of FIFA World Cup 2026, EMW Global's Athlete Brand Economy Report maps where athlete brand value is being built, and where it isn't....
Sideline Moves: Chelsea losses grow after £4m payout
Welcome to Sideline Moves, Insider Sport’s weekly roundup spotlighting the key moves shaping the business of sport.Every Friday, we bring you the latest executive...
Global player union battle emerges as AIF launches in Madrid
A new international footballers’ union has launched with 30,000 players, but an immediate rebuke from FIFPRO highlights a growing divide over global player representation.A...
Sideline Moves: Union Berlin appoint Bundesliga’s first female head coach
Welcome to Sideline Moves, Insider Sport’s weekly roundup spotlighting the key moves shaping the business of sport.Every Friday, we bring you the latest executive...
Are Team Scotland’s ceremony outfits putting presentation before athletes?
Debate over Glasgow 2026 ceremony wear has shifted beyond online abuse, with former athletes questioning whether design choices prioritise visual impact over comfort and...
Craig Reedie: A legacy built on clean sport
Craig Reedie, former WADA president, BOA chairman, and architect of London 2012, died on 6 April 2026 aged 84, leaving an indelible mark on...
France finally recognises its women’s rugby pioneers
The pioneers of women's rugby faced the Netherlands without the Gallic rooster on their shirts. More than 40 years on, that has finally changedOn...
Darts limits women’s events to biological sex after UK ruling
The Darts Regulation Authority has updated its transgender participation policy, drawing on a recent UK Supreme Court judgment that re-examines how “sex” is defined...
Sideline Moves: Chicago Bulls sack execs amid restructure
Welcome to Sideline Moves, Insider Sport’s weekly roundup spotlighting the key moves shaping the business of sport.Every Friday, we bring you the latest executive...