ICC calls for cricket to be included as an Olympic sport
The International Cricket Council (ICC) has initiated a push for cricket to be integrated into the Olympic Games in time for the Los Angeles...
Arizona Cardinals strike three-way deal with BetMGM and Gila River Hotels
The Arizona Cardinals of the National Football League (NFL) have entered into a three-way partnership with BetMGM and Gila River Hotels.As a result of...
NASCAR announces plans for betting education project
US stock car motor racing operating organisation NASCAR has announced the launch of two betting education initiatives this week, as interest in sports betting...
Genius Sports secures NFL data agreement with DraftKings
Genius Sports has signed an agreement with US betting operator DraftKings, providing the latter with official National Football League (NFL) data and content. The multi-year...
FTX and Dolphin reveal plans for NFT sports marketplace launch
Dolphin Entertainment and West Realm Shire Services - the owners and operators of FTX.US - have partnered to launch a non-fungible token (NFT) marketplace...
Canadian Football League links with BetRegal
The Canadian Football League (CFL) has named BetRegal as the official sport gaming partner of the CFL.As part of the multi-year agreement, Canadian Football...
British Columbia Lottery Corporation partners with Genius Sports
Genius Sports has been designated as the official data provider of the British Columbia Lottery Corporation (BCLC) in a new multi-year agreement.Included in the...
NBC enters talks with advertisers over Tokyo 2020 viewership decline
US broadcaster NBC has entered into discussions with ‘anxious advertisers’ to compensate for the decline in viewers tuning in to watch the Tokyo 2020...
Ethernity launches Alex Ovechkin NFTs authenticated collection
Crypto-based marketplace and platform for digital collectibles Ethernity has launched an authenticated collection of non-fungible tokens (NFTs) centred around National Hockey League (NHL) star...
Indianapolis Colts expand ‘unique’ FanDuel marketing collaboration
National Football League (NFL) franchise the Indianapolis Colts have expanded their partnership with the FanDuel Group.As part of the tie-up, the two entities will...