Birmingham City unveils Asian betting deal after unlicensed fiasco
Birmingham City gets a second chance in Asia, signing Duelbits after learning from a previous unlicensed betting partnership.Birmingham City Football Club has unveiled Duelbits...
How media rights are rewriting the valuation playbook
The $353 billion question: what's really driving unprecedented growth in sports franchise values?Six years ago, the world's most valuable sports team was worth $5...
Sideline Moves: Salford City gets new US majority owner
Welcome to Sideline Moves, Insider Sport’s weekly roundup spotlighting the key moves shaping the business of sport.Every Friday, we bring you the latest executive...
PDC world championship welcomes first Kenyan as betting ties shine
Kenyan David Munyua prepares for his landmark PDC World Darts Championship debut, as darts continues to use betting sponsors for growth, charity and global...
Anthony Joshua’s Polymarket plug adds twist to Jake Paul fight
Heavyweight boxer Anthony Joshua appears to have agreed a partnership with Polymarket, which his upcoming opponent Jake Paul also has ties to. Anthony Joshua’s (AJ)...
Grand Slam Track bankruptcy leaves athletes and vendors out of pocket
What began as an effort to commercialise track‑and‑field has instead collapsed spectacularly, with GST now owing many athletes hundreds of thousands of dollars.A...
A look at how 2026 FIFA World Cup tickets stack up
FIFA’s release of ticket prices for the 2026 World Cup has united supporter groups, with fans voicing opposition well before a ball has been...
CONMEBOL to enhance global viewership of Copa Libertadores with new packages
The 2025 Copa Libertadores may have concluded just three weeks ago, but CONMEBOL has already secured the competition's broadcast future in new and existing...
NASCAR settles charter lawsuit with Michael Jordan-backed 23XI Racing and Front...
After months of litigation and public courtroom drama, NASCAR and two of its Cup Series teams are now attempting to reset their relationshipNASCAR has...
Sideline Moves: Max Verstappen makes a Fanatics first
Welcome to Sideline Moves, Insider Sport’s weekly roundup spotlighting the key moves shaping the business of sport.Every Friday, we bring you the latest executive...