Newcastle United grows commercial opportunities with Dr. Cinik
Newcastle United has formed a commercial deal with Dr. Cinik as the latter becomes the official hair clinic partner of the Premier League club.The...
NRL extends longest naming rights deal in Australian sport with Telstra
The National Rugby League (NRL) has extended its 21-year partnership with Telstra by a further five years.As the longest naming rights deal in Australian...
BCCI broadens ‘strategic outreach’ of Mastercard with title sponsorship
Mastercard has announced a deal with the Board of Control for Cricket in India (BCCI) which sees the company become title sponsor of all...
UEFA Champions League finds first airlines partner
UEFA has announced Turkish Airlines as an official partner of the UEFA Champions League, Super Cup, Futsal Champions League finals, and the Youth League...
Alcohol restrictions revealed for World Cup 2022 in Qatar
Fans with tickets will be allowed to purchase beer at the World Cup in Qatar 2022, according to reports.Sources have also revealed that for...
KAA Gent forms partnership with Benelux-based Circus
KAA Gent of the Belgian Pro League has formed a ‘structural partnership’ with Benelux online casino and sportsbook operator Circus.The deal sees the flagship...
LOSC Lille welcomes Teddy Smith as a ‘major player in French...
Lille Olympique Sporting Club (LOSC Lille) and its partner SPORTFIVE have confirmed an agreement concluded with Teddy Smith. The jeans manufacturer is now an official...
Oracle Red Bull Racing partners Zoom for ‘track record’ in innovation
Oracle Red Bull Racing has formed a partnership with Zoom Video Communications to advance performance and enhance engagement with its fans. The software company’s branding...
Southampton FC and Sportsbet.io open ‘community focal point’
Southampton FC and its main club partner Sportsbet.io have announced the opening of the Saints Social Club at the Northam Social Club.Supported by a...
Codere and XBet build on ‘fresh excitement’ of US horse racing
Codere has partnered with XB Net to incorporate North American horse racing content into its offering.The collaboration includes live pictures, data and betting services...