NFL locks down $110bn worth of new media rights agreements
The National Football League (NFL) has tied down long-running broadcast deals with its media partners, including CBS, ESPN, Fox and NBC, worth around $110...
ESPN secure seven-year NHL broadcasting agreement
Disney-owned sports media network ESPN has secured a seven-year contract with the National Hockey League, confirming reports which surfaced on 9 March.
The agreement will...
Kansas City Chiefs lands first naming rights agreement
The Kansas City Chiefs has designated the Government Employee Health Association Inc (GEHA) as its first ever venue naming rights sponsor in a long-term...
ESPN set to retain NFL Monday Night Football package
The National Football League (NFL) and Disney, owner of ESPN, have reportedly come to an agreement regarding the sports network’s coverage of the popular...
Washington Football Team to reveal new name in 2022
The Washington Football Team of the National Football League (NFL) is set to reveal its new team identity in 2022.
A statement from the franchise...
NFL enters negotiations over broadcasting fees
The National Football League (NFL) has entered negotiations with its broadcasting partners after calling for a 100% price increase, but Disney is resisting.
As reported...
Super Bowl generates $95.8 million media value for five biggest NFL...
The 2021 Super Bowl LV generated $95.8 million in media value for the top five sponsors, data from GumGum Sports has revealed.
The Al-driven sponsorship...
ESPN considering ‘shareholder value’ of NFL rights package
Walt Disney Co. Chief Executive, Bob Chapek, has reiterated that the firm will take into account ‘shareholder value’ when making a decision on ESPN’s...
2021 Super Bowl posts lowest viewership ratings since 2007
The 2021 Super Bowl LV drew in an average viewing audience of 96.4 million on CBS Sports, making the annual National Football League (NFL)...
ProSieben builds on Super Bowl success with ELF expansion
German broadcaster ProSieben has gained the media rights to the new European League of Football (ELF) following successful viewership figures for the latest Super...