ITV to broadcast NFL games and shows in UK and Ireland
The NFL has formed a partnership with ITV which will see the broadcaster become the sport’s new free-to-air television home in the UK and...
Detroit Lions expand Fanatics deal with new retail experience
The Detroit Lions and Fanatics has formed an expansion of its existing e-commerce partnership as the company becomes the team's end-to-end omnichannel retail partner. The...
Raiders confirm first Mexico-based partner with Viva Aerobus
Las Vegas Raiders and Viva Aerobus have formed a collaboration making the airline the NFL team's first Mexico-based partner.The deal, announced at Allegiant Stadium,...
Bengals home renamed Paycor Stadium but ‘Paul Brown legacy lives on’
The home of the Cincinnati Bengals has been renamed to Paycor Stadium as part of an extended partnership with the human capital management management...
NFL gives BetMGM rights in Canada as sportsbook partner
The NFL has formed an extension of its partnership with sports betting and iGaming operator, BetMGM, which becomes the league’s official sportsbook partner in...
NFL builds on double decade SiriusXM broadcast deal
The NFL has extended its streaming and marketing partnership with SiriusXM for a further five years, following a ‘successful’ relationship which originally began in...
NFL releases subscription service in ‘evolution’ of direct-to-consumer offering
The NFL has launched a video streaming subscription service offering live out-of-market preseason games, live local and primetime regular season and postseason games.The platform,...
Packers paint ‘positive financial picture’ in return to normalcy
The Green Bay Packers have revealed a $77.7 million operating profit for the most recent season, following last year's $38.8 million loss during the...
New York Jets Badlands Patreon partners with Prophet betting exchange
Demonstrating the increasingly strong links between the US betting and sports scenes, peer-to-peer wagering platform Prophet Exchange has inked a deal to sponsor the...
Bengals opens up fan engagement in Betfred partnership
The Cincinnati Bengals and Betfred have announced a multi-year partnership which sees the sports betting company become the team's official sports betting partner.The NFL...