BT Sport has announced that it’s bringing UFC to pay-per-view in the UK, with July’s UFC 239 card being shown live and exclusively on BT Sport Box Office.
The event, which is headlined by light-heavyweight champion Jon ‘Bones’ Jones, marks the first time that UFC has been broadcast on pay-per-view in the UK, with it having previously been shown on BT Sport’s subscription channels.
As of yet, there hasn’t been confirmation of the price of the event, however given the channel’s previous pricing plan for boxing events, it’s expected that the price will be in the region of £20.
Furthermore, there has also been no confirmation as to how many events a year will be moved to the platform’s box office channel.
The card will also see the first ever two-weight women’s world champion, Amanda Nunes defends her bantamweight title against Holly Holm, who comes into the fight off the back of a decision win over Megan Anderson. Holm remains one of the few names that has alluded Nunes as she has become one of the greatest female combat sport athletes of all time.
The card also features highly anticipated welterweight grudge match between Ben Askren and Jorge Masidal, who are both coming into the fight after strong wins in the Octagon, over Robie Lawler and Darren Till respectively.
The event comes from the T-Mobile Arena in Las Vegas, which means for UK fans it will commence late on Saturday evening, before concluding deep into Sunday morning, posing the question of BT can generate interest for the event from UK fans, with it taking place at such unsocial hours.