Eleven Sports Portugal has acquired broadcast rights to the knockout rounds of the UEFA Women’s Champions League, starting with this week’s quarter finals which will be aired across its OTT and linear platforms.
The rights deal follows on from Eleven’s announcement earlier this month that it intends to create a dedicated Eleven Women platform, with content being created to highlight the growing popularity of women’s sports.
Jorge Pavão de Sousa, Managing Director of ELEVEN SPORTS Portugal, commented: “We’re delighted to supplement our offering of the UEFA Champions League with the UEFA Women’s Champions League in the coming weeks. We’re committed to building out a really compelling portfolio of women’s sport in the coming months and this is an important step in that journey.”
As part of the agreement, Eleven Portugal viewers will be able to see Atlético Madrid face Barcelona, Lyon vs Bayern Munich and Arsenal vs Paris Saint-Germain, along with the semi-final and the final, which is scheduled to take place on August 30.
Due to COVID-19, similarly to the men’s variation, all the matches have been moved to neutral venues in order to limit the amount of travel for the club’s safety. The rest of the competition will be held in Spain with Real Soliciadad’s Anoeta Stadium and Athletic Bilbao’s San Mamés hosting the tournament.
As alluded to, the acquisition of the UEFA Women’s Champions League will continue to strengthen Eleven Portugal’s summer football content with the firm also broadcasting the UEFA’s men’s competition, which is being held in Lisbon.
Additionally, the agreement also strengthens Eleven’s women’s content as the company’s Belgium channel will be delivering comprehensive coverage of the Belgian Women’s Super League for the next five seasons, starting later this month.
Football’s biggest women’s club competition has recently seen an upsurge in popularity since the tournament announced its new schedule.
Most recently BT Sport announced that the UEFA Women’s Champions League will also air the tournament, alongside BBC Alba, the Gaelic-language channel BBC Scotland, which already holds rights for the quarter final match-up between Glasgow City and Wolfsburg.