Sky has renewed its UK, Irish, Italian and DACH media rights to Formula One, in two respective deals covering seven and five year time periods.
The extension of the multinational media outlet’s partnership with the elite racing series will see Sky Sports cover F1 in the UK and Ireland until 2029, and Sky Deutschland, SkKy Austria, Sky Switzerland and Sky Italia until 2027.
This will include exclusive coverage of all F1 races, qualifying and practice sessions,with Ultra HD coverage of each fixture also made available via the Sky Q and Sky Glass platforms.
However, home nation races and highlights clips will continue to be shown on free-to-air channels in their respective countries – for example, Channel 4 covered the 2021/22 season in the UK.
Stefano Domenicali, President and CEO of Formula One, said: “We are incredibly proud of our long-term partnership with Sky, and we are delighted to announce that we will continue working together until 2029, a very important commitment from Sky.
“Since the beginning of our relationship in 2012, we have both strived to bring the excitement, emotion and drama of Formula One to our traditional fans while engaging new and more diverse audiences.
“Formula One has seen huge growth in recent years, and I can’t think of a better partner to continue to reach our fans with dedicated, expert and in-depth coverage.”
Domenicali further stated that Sky’s partnership will continue to encompass both live coverage of F1 events, as well as behind-the-scenes access and content, concluding that the series was ‘hugely excited’ about the future of the partnership and its impact on the sport.
Sky has been a partner of F1 since 2012, boradcasing its Sky Sports F1 programme, and secured a BAFTA earlier this year for its coverage of the 2021 Abu Dhabi Grand Prix.
As well as covering the top-tier of motor racing, the agreement also encompasses Formulaal Two, Formula Three and the Porsche Super Cup, with the outlet’s commentary team set to continue its activity in over 80 markets.
“Every race. Every moment. Every twist and turn. All exclusively live on Sky for years to come!,” said Stephen van Rooyen, Executive Vice President and CEO, Sky UK and Europe.
“Formula One continues to break records on Sky, with millions more watching than ever before across our markets, driven by new younger and female fans which is fantastic for the sport.
“More than 80 countries will continue to enjoy our world-class analysis and content of one of the most exhilarating sports in the world.”