The FIBA Basketball World Cup 2023 has brought in Toyota Motor Philippines as an official partner of the competition.
The Philippines will co-host FIBA’s flagship men’s event with Japan and Indonesia, which is to be staged in five different venues across the three countries from 25 August – 10 September this year.
David Crocker, Executive Director of the FIBA Basketball World Cup 2023, said: “To be able to welcome such a prestigious brand as Toyota Motor Philippines as a partner for our pinnacle men’s event is of special importance to us, and we look forward to working closely with them in the near future.”
The Philippines previously played host to the FIBA Basketball World Cup in 1978, where the former country of Yugoslavia emerged as champions.
Atsuhiro Okamoto, President of Toyota Motor Philippines, added: “By being part of the FIBA Basketball World Cup 2023 journey, one of the biggest global sports events this year, we aim to further inspire and encourage more Filipinos to use the power of movement to reach their full potential.
‘This is the spirit of our START YOUR IMPOSSIBLE global sports campaign. With this partnership and the unity basketball brings to Filipinos, we are always moving closer to our goal of producing happiness for all.”
The company will also gain branding opportunities at various local events leading up to the competition.