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Latest News
Time to read: 2 min
NHL signs Intuit Quickbooks in Canada-facing partnership
June 6, 2024
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Latest News
Time to read: 2 min
BWF World Tour final nets BK8 as sponsor
June 6, 2024
Man City seeks to change Premier League APT rules with legal action
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Europe
Time to read: 2 min
Man City seeks to change Premier League APT rules with legal action
June 5, 2024
Dortmund’s arms manufacturer partnership sparks debate
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Europe
Time to read: 2 min
Dortmund’s arms manufacturer partnership sparks debate
June 4, 2024
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Europe
Time to read: 2 min
Shay Given extends role as CopyBet ambassador 
June 4, 2024
credit: Shutterstock
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Football
Time to read: 2 min
Declan Rice leads Panini’s official EURO 2024 sticker collection campaign
June 3, 2024
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Europe
Time to read: 2 min
Flutter partners with women’s netball team in latest Leeds move
June 3, 2024
credit: Shutterstock
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Boxing
Time to read: 2 min
Watford FC open talks with Anthony Joshua over potential investment 
May 31, 2024
The Germany Cup. DFB Pokal at BayArena.
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Europe
Time to read: 2 min
DFB intensifies responsible betting efforts via Tipico deal
May 31, 2024
A low angle picture of Leeds United Football Club stadium at Elland Road in evening.
BREAKING
Football
Time to read: 4 min
Leeds United push for promotion with Red Bull minority stake
May 30, 2024
Bundesliga logo.
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Europe
Time to read: 2 min
Bundesliga taps Infront for international growth strategy
May 30, 2024
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Features & Analysis
Time to read: 4 min
Canadian Gaming Summit: Unlocking the Door to Marketing Success
May 29, 2024
credit: Shutterstock
BREAKING
Football
Time to read: 2 min
Vinicius Junior named Gatorade ambassador ahead of Champions League final
May 29, 2024
AXA joins Women’s Euro 2025 global partner roster
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Europe
Time to read: 2 min
AXA joins Women’s Euro 2025 global partner roster
May 29, 2024
W2RC World Rally Raid Championship 2023.
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Horse Racing
Time to read: 3 min
Extreme E and Jackson Swiss Partners align for positive change
May 28, 2024
Australian fans cheering on rugby.
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Fan Engagement
Time to read: 3 min
Rugby Australia shows commitment to fans with Fanatics deal 
May 28, 2024
João Pedro Dobes: Vasco da Gama as innovative now as in its early days
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Features
Time to read: 5 min
João Pedro Dobes: Vasco da Gama as innovative now as in its early days
May 28, 2024
credit: Shutterstock
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Football
Time to read: 2 min
SL Benfica latest sports team to ink partnership with PRIME
May 28, 2024
Serie A adds Allied Sports to accelerating US growth plans
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Europe
Time to read: 3 min
Serie A adds Allied Sports to accelerating US growth plans
May 24, 2024
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Africa
Time to read: 3 min
EA combines with UNICEF to ‘build better futures’ in Namibia
May 23, 2024
Wrexham, Wales, UK, General view of The Racecourse Ground.
00:41
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Europe
Time to read: 2 min
United Airlines celebrates Wrexham AFC’s League One promotion
May 22, 2024
Mixed martial arts (MMA) fighter. Detail of the yellow glove with tiger pants on black background.
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Latest News
Time to read: 2 min
OKTAGON MMA ‘exemplifies’ UK growth via deal with SkyBet 
May 21, 2024
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Features
Time to read: 3 min
SBC announces major industry event launch in 2025 with SBC Summit Americas
May 21, 2024
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Featured Articles
Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
Manchester City found guilty of almost all 155 charges
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Features
Time to read: min
Manchester City found guilty of almost 115 Premier League financial breaches
September 25, 2026