Dota 2 qualifiers agree first betting partnership with GG.BET
Romania-based esports tournament Dota 2 has formed its first betting partnership with GG.BET to sponsor its International 2022 Regional Qualifiers, Last Chance Qualifier and...
McGregor touches gloves with Tiger.Trade as its new ambassador
Conor McGregor has been announced as an Ambassador for Tiger.Trade - a Swiss-regulated retail trading firm.The UFC featherweight and lightweight double-champion aims to drive...
FC Viktoria Plzeň edges closer to marketing goals with Betano
FC Viktoria Plzeň has formed a deal with Betano as the betting firm becomes a premium partner of the Czech First League club.The operator...
BBC Cymru Wales to broadcast Cymru’s international games
The Football Association of Wales has announced a streaming partnership with BBC Cymru Wales.For the next five years, the channel gains the rights to...
Cadbury continues to ‘inspire future generations of women’ with Matildas
Football Australia has extended its deal with Cadbury - an official partner of the CommBank Matildas - for a further four years.With the initial...
BHA develops communications strategy with Swift appointment
Greg Swift has been appointed as the British Horseracing Authority (BHA)’s Director of Communications and Corporate Affairs.Described as an expert in strategic comms and...
Newcastle United grows commercial opportunities with Dr. Cinik
Newcastle United has formed a commercial deal with Dr. Cinik as the latter becomes the official hair clinic partner of the Premier League club.The...
AFL pens historic $4.5bn broadcasting deal with Foxtel and Seven Network
The Australian Football League (AFL) has signed a broadcast deal with Foxtel and Seven West Media, as they both continue to televise the sport...
NFL returns to TV2 for Danish fans
The NFL has formed a broadcast agreement which sees the sport mark its return to TV2 for Danish fans.Previously on Viaplay, TV 2 PLAY...
NRL extends longest naming rights deal in Australian sport with Telstra
The National Rugby League (NRL) has extended its 21-year partnership with Telstra by a further five years.As the longest naming rights deal in Australian...