Partnership Playbook: Arsenal, Orlando Magic, Matchroom, Athlos
Welcome to Insider Sport's latest edition of the Partnership Playbook, where we bring you the details on some of the latest sports partnerships and...
How interactive overlays are changing sports streaming
As attention spans shrink and fans demand more immersive experiences, interactive graphical overlays are transforming the way broadcasters connect with audiences and turning passive...
UEFA’s “regrettable” decision allows two domestic games abroad
UEFA could have set a precedent for European league matches to be played abroad, though it stresses this is an exceptional situation.UEFA has approved...
FIFA NFTs under Swiss review ahead of 2026 World Cup
At a time when nearly every aspect of FIFA’s operations is facing criticism, its latest blockchain project has drawn scrutiny as well.Switzerland’s gambling regulator...
How brands are winning fans in women’s football
With the new women’s football season just kicking off, all eyes are on the domestic game as interest and investment continue to surge. There’s...
How Atlanta turns FIFA headlines into local impact
From the expansion of the FIFA Club World Cup to debates over ticket pricing for next year’s World Cup, FIFA events often make headlines...
Why Ligue 1 clubs are still concerned over its broadcast future
Ligue 1 clubs will accumulate a total of $166m in broadcast revenue via the league’s new direct-to-consumer (DTC) streaming service Ligue 1+. L’Equipe reported the...
Garmin runs into legal trouble with Strava
The fitness industry could be on the brink of its biggest upheaval in years as tensions rise between Strava and Garmin.Fitness tracker and social...
What the latest ATP Challenger Tour deal reveals about tennis
Another new commercial deal with the ATP Challenger Tour shows how tennis’ commercial growth is extending beyond the elite ATP circuit.The ATP Challenger Tour...
Insider Sport returns to SPORTEL Monaco 2025
The Insider Sport team is preparing to return to the SPORTEL Monaco conference taking place later this month.Scheduled for October 20–22 at the Grimaldi...