Women’s sport tops UK TV in 2025 as Euros lift reach
With 36.6m viewers and the year’s top TV peaks from the Women’s Euros, is women’s sport now mass-market?Women’s sport has dominated UK screens in...
How the NHL skated into prediction markets – and a grey...
A rink-side scene setter for a story about trademarks, trading, and a still-moving legal frontierOn a chilly weeknight, rink boards hum with Digitally Enhanced...
Why sports networks are moving from satellite to IP distribution
LTN’s Rick Young explores why live sports networks are moving from costly satellite to purpose-built IP distribution, unlocking reliability, flexibility and new revenue as...
How Liverpool uses AI to take Anfield around the world
Liverpool FC and Wasabi Technologies told Insider Sport how cloud and AI are transforming fan engagement and the future of sports storytelling.Last week, sports...
Paramount eyes similar UFC global exposure with two new market entries
Paramount's broadcast rights deal with the UFC just got bigger, expanding into two key UFC markets which could set to increase even further across...
Premier League Boxing Day move favours broadcasters
Fans may miss out on their usual Boxing Day feast of Premier League matches, but the broadcaster securing the lone live game could dominate...
Has Blue Jays viewership nudged MLB toward Canadian expansion?
Major League Baseball (MLB) could be set to add at least one more franchise from Canada as the Toronto Blue Jays go into Game...
NBA arrests won’t fix a $674bn problem
Last week’s splashy indictments made for gripping copy. But an industry study shows the real integrity risk lies outside the regulated systemWhen federal agents...
How will La Liga utilise its ability to schedule future games
La Liga has won a legal battle against the Spanish Football Federation (RFEF) after its appeal was dismissed by the Spanish Supreme Court over...
Fan discontent fuels Wolves takeover bid from Textor
Former Crystal Palace owner John Textor has reportedly made a £400m ($532m) bid to takeover Wolverhampton Wanderers.The Athletic revealed Textor is interested in buying...