Venum to replace Reebok as official UFC partner
Premier mixed martial arts promotion, UFC has announced that VENUM, the combat sports apparel and accessories designer, will become its new exclusive global outfitting...
BetMGM partners with the Denver Broncos for âworld-classâ entertainment
ROAR Digital has announced a new multi-year sports betting partnership with the Denver Broncos which sees a new BetMGM Lounge at Empower Field at...
US Sports analyst Pat McAfee strikes new deal with FanDuel Group
US sports analyst Pat McAfee has confirmed an extension to his partnership with the FanDuel Group.Focusing on fan engagement, the deal will mean the...
Atos continues Olympic partnership to 2024
Atos, a global specialist in digital transformation, has extended its longstanding partnership with the International Olympic Committee (IOC), through to 2024.Atos will extend its...
Gambling companies banned from sponsoring La Liga teams
New measures introduced by Spainâs Minister of Consumer Affairs, Alberto GarzĂłn, will put an end to gambling companies sponsoring La Liga teams.The ruling, which...
UFC strengthens partnership with Parimatch
UFC, the worldâs premier mixed martial arts organisation, and international betting and technology platform Parimatch have announced the renewal of their partnership that will...
Football generates majority of alerts in GLMS report
The Global Lottery Management System (GLMS) recorded 197 alerts for potentially suspicious activity associated with football during the first half of 2020, with the...
Rossoneri links with Roc Nation
Fresh off the clubâs win over Juventus, AC Milan has joined forces with one of the worldâs leading entertainment companies Roc Nation.The new partnership is...
IMG ARENA to serve up WTT content in new partnership
IMG ARENA has boosted its table tennis offering after signing a worldwide live betting streaming and data rights with World Table Tennis (WTT).Under the...
Stateside push? Expanding the boundaries of cricket engagement
The US market has emerged as a surprise market of interest for cricket, as it looks to continue the momentum it had built up...