USL strengthens commitment to integrity with Sportradar

The United Soccer League has strengthened its commitment to integrity, announcing an official integrity services partnership with Sportradar. As part of the deal, Sportradar will be...

Real Betis unites with UN climate change initiative

Spanish La Liga side, Real Betis has officially joined the Climate Neutral Now initiative of UN Climate Change, committing to take action to reduce...

McLaren deepens partnership with Coca-Cola

McLaren has strengthened its partnership with the Coca-Cola Company that will see the team promote several of the beverage company's brands during the 2019 season.The...

Is Trudeau edging closer to backing Canadian sports betting?

Pressure has recently mounted on Canadian Prime Minister, Justin Trudeau to follow the lead of the US and legalise single sports betting, it’s a...

Del Piero’s LA10 FC strikes new deal with Skrill

Digital wallet provider Skrill has announced a high-profile sponsorship deal with the Los Angeles-based LA10 Football Club.The club, which was launched last September and is owned by...

La Liga strengthens partnership with Santander

La Liga has strengthened its partnership with Santander Bank to include the 2020/2021 season, in what will be the fifth season of the strategic agreement between...

The FAI unveils SportPesa as latest commercial partner

The Football Association of Ireland has announced a new partnership with SportPesa, the global technology and entertainment company.The two-year-deal will see SportPesa, licensed in...

BHA partners with Cheltenham to debut jump racing technology

This week's Cheltenham Festival has seen the British Horseracing Authority (BHA), collaborate with Racetech to launch its new official Jump race timing technology.The new technology elevates the...

Bayern Munich to expand German presence with new retail and hospitality...

Plans have been unveiled for German Bundesliga champions, FC Bayern Munich to expand its presence in Munich, with a new retail and hospitality centre.The new 'FC...

Broadcasting rights tender launched by Ekstraklasa

Top-tier Polish league Ekstraklasa will give sportsbook operators the chance to purchase live broadcasting rights for fixtures during the 2019-20 and 2020-21 seasons in...