Media Rights

Coverage of the major deals surrounding sport media rights

Hard Rock Casino gains exposure via White Sox and ESPN deal

The Chicago White Sox partnership with ESPN 1000 has been enhanced with the addition of Hard Rock Casino Northern India as the title sponsor...

BT Sport strengthens cricket portfolio with CPL addition

The Caribbean Premier League (CPL) has been incorporated into BT Sport's suite of cricket competitions, with the broadcaster providing coverage of the 2021 tournaments.As...

DAZN responds to Serie A streaming quality complaints

Domestic Serie A rights holder DAZN has responded to concerts regarding the quality of its streaming of the Italian top-flight.The international subscription-based sports streaming...

Premier League secures Turkish coverage via beIN Sports

The Premier League has reached a media rights agreement with Qatar-based broadcaster beIN Sports, securing coverage in the Turkish market.Covering three years and beginning...

Extreme E continues maximum exposure strategy with DAZN renewal

Sports streaming service DAZN has extended its media rights to the Extreme E all-electric SUV motor-racing series.Under the renewed contract, DAZN will provide live...

ECB: The Hundred draws in 16m viewers and new demographics

The Hundred, the England and Wales Cricket Board’s (ECB) new 100-ball franchise tournament, has recorded a total television audience of 16.1 million viewers.Overall, 510,000...

Premier League secures CIS coverage via Saram deal

The English Premier League has secured televised coverage in 10 Commonwealth of Independent States (CIS) countries in addition to Georgia via an agreement with...

Amazon strengthens rugby union offering with Autumn Nations Series

UK commercial conglomerate Amazon has further bolstered its sports streaming offering, increasing its coverage of international rugby union with the Autumn Nations Series.Of the...

Allente to broadcast ATG Live horse racing content

Scandinavian pay-TV network Allente has acquired the broadcasting rights to the Ab Trav och Galopp’s (ATG) ‘ATG Live’ horse racing channel.The TV platform will...

DAZN expands football content with Japanese AFC media rights deal

DAZN has bolstered its suite of football content, acquiring the rights to broadcast all Asian Football Confederation (AFC) competitions in Japan until 2028.As a...