Consumer interest in women’s sports driving sponsorship to new heights
Tennis and golf were by far the leading women’s sports when it came to sponsorship growth in 2023/24 according to SponsorUnited, but football is...
The esports report – H3CZ and Scump sue Activision Blizzard for...
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition highlights the latest developments...
Martin Lycka: Taking Entain’s RG flag into Brazil’s emerging sports marketing...
The Brazilian sports ecosystem is preparing for one of the biggest regulatory developments and commercial opportunities in its history - the launch of a...
Ratcliffe’s vision for Manchester United’s revival
New partial owner of Manchester United, Sir Jim Ratcliffe has spoken to the BBC, following the completion of the sale.The 71-year-old billionaire has bought...
Better Collective expects 2024 revenue growth of up to 29%
Digital sports media company Better Collective is poised to take on a range of established and emerging markets in 2024 after a strong financial...
Shaping the Future of Betting: SBC Summit North America Announces ‘Sports...
The 'Sports Betting' conference track at SBC Summit North America will gather some of the top luminaries in the industry to share their thoughts...
NRL dominates 2023 with record revenue and viewership
The National Rugby League (NRL) has announced an operating surplus of AUD$58.2m after generating more than AUD$700m revenue for a record breaking 2023 season.After...
RFU scraps Wembley plans to focus on Twickenham revamp
The Rugby Football Union (RFU) has ditched plans to sell Twickenham and buy shares in Wembley despite not having the funds to complete a...
Nine takes Melbourne Cup Carnival free-to-air in deal with VRC and...
The Melbourne Cup Carnival will be broadcast by mass media firm Nine Entertainment following a deal with the Victoria Racing Club (VRC) and Tabcorp.Nine...
PFL and U-NEXT bring MMA Action to Japan
Professional Fighters League (PFL) has signed an exclusive domestic partnership with U-NEXT to deliver MMA to fans in Japan.The multi-year agreement with Japanese streaming...