SBC Digital – Sportsbook 2025: discussing betting tech, strategy and engagement
SBC Digital – Sportsbook 2025: A day of discussion on sports betting tech, strategy and engagement in partnership with Kambi, Solitics and Odds88.In less...
FA and England Women lock horns over Euro 2025 bonuses
England Women and the Football Association (FA) are reportedly facing another dispute over player bonuses ahead of this year's Euros.According to The Guardian, players...
Cardinals’ ‘bet365 Bridge’ opens path to Missouri betting
Major League Baseball’s (MLB) St. Louis Cardinals has renamed its second-level stand as the bet365 Bridge as part of a marketing partnership.Under the agreement,...
Millwall launches Millwall Mobile to ‘harness the passion of fans’
Millwall FC has partnered with shaka, a connectivity provider, to become the first football club in the UK to launch its own mobile network.The...
Women In Football eyes winning team with four new voices
Women in Football (WIF) has doubled down on its mission to reshape the football industry, unveiling four heavyweight non-executive director appointments.The UK-based non-profit has...
Reading FC’s future in question after EFL disqualifies owner
Reading FC's future takes another dramatic turn as club owner Dai Yongge has been disqualified under the English Football League’s (EFL) Owners' and Directors'...
Why Premier League clubs need to prepare for league’s gambling ban
The Premier League is set to introduce a ban on front-of-shirt gambling sponsorships at the start of the 2026/27 season. This means that clubs will...
Seattle Mariners honour Nintendo ties with MLB-first sleeve deal
Major League Baseball’s (MLB) Seattle Mariners has expanded on its long-term partnership with Nintendo in a first-of-its-kind sponsorship for the franchise and the league.As...
Olympics gets new leader as Kirsty Coventry takes gold in vote
The International Olympic Committee (IOC) has elected its first-ever female and African president, Kirsty Coventry of Zimbabwe.Coventry became the 10th President of the IOC...
Advertisers emboldened with new Sky Sports & TNT Sports ad marketplace
Sky Media has officially launched the Sports Marketplace, a live sports advertising platform that enables advertisers to access Sky Sports and TNT Sports’ live...