Dugout creates competition initiative to enhance fan engagement
Football media company Dugout has further expanded fan engagement opportunities by launching a range of competitions branded under its new initiative Dugout Play.
New free...
Liverpool teams up with Quorn for greater food sustainability
Liverpool FC has announced a new multi-year global partnership with meat substitute brand Quorn in order to create greater food sustainability within the club...
Bayern Munich takes preseason online with Audi Digital Summer Tour
Bayern Munich, in cooperation with Audi, has launched a virtual summer tour in which fans from all over the world will be able to...
Roma highlights sustainability with Edison Energia partnership
AS Roma has announced Edison Energia as the club’s new official energy partner, with the agreement looking to boost the Serie A side’s sustainable...
DAZN celebrates ‘watershed moment’ in securing domestic Bundesliga rights
Global sports streaming service DAZN has struck a deal with the DFL which will see the firm air 106 Bundesliga matches per season, over...
Everton vs Liverpool breaks viewership records with 5.5m audience
Following on from BBC’s impressive viewership during its Premier League debut, Sky Sports has revealed that Sunday’s Merseyside Derby is the most watched match...
Rangers strikes shirt partnership with The Energy Check
Rangers Football Club has signed a three year partnership with The Energy Check to become the club’s new back of shirt partner from the...
The EFL delivers Just Eat partnership to iFollow service
The English Football League (EFL) has added to its sponsorship portfolio by agreeing a deal with Just Eat to become the official food delivery...
BBC Premier League debut records 3.9m viewers
The BBC’s first ever live Premier League match garnered a peak viewership of 3.9m, narrowly missing out as the most viewed match in the...
Hull City strikes multi-year StreamAMG extension
Hull City has signed a multi-year extension with live streaming and OTT firm StreamAMG, with the firm continuing to develop the EFL Championship side's...