Chelsea release 2023-24 kit without front-of-shirt sponsor
After weeks of searching for a new front-of-shirt sponsor, Chelsea FC unveiled a new home shirt for the 2023-24 Premier League without a sponsor....
U.S. Soccer partners with Coca-Cola at ‘pivotal time for the sport’
U.S. Soccer has scored a major long-term partnership with Coca-Cola, ahead of a busy period of fixtures.
The deal will focus on developing the US...
iGaming Daily: Regulatory framework can have positive impact on Brazilian sponsorships
Much anticipated regulatory framework for the Brazilian gambling sector is set to evolve how the country looks at sports sponsorships, according to the iGamingDaily...
Report: FA Cup set for significant change
The entire structure of the FA Cup could be upended under proposals seen by the Daily Mail, with early rounds set to be played...
La Liga signs “revolutionary” five-year deal with EA
La Liga has kicked off a “new era” by partnering with video game company Electronic Arts (EA) which will entail a major brand evolution...
Blackpool FC names LeoVegas as new front-of-shirt sponsor
Blackpool FC has signed a new front-of-shirt sponsorship deal with LeoVegas Group ahead of the 2023/24 season.
As the club’s new Principal Partner, LeoVegas will...
CONMEBOL to enhance accessibility and engagement with Sportradar
The South American Football Confederation (CONMEBOL) has announced the selection of Sportradar as the successful bidder for exclusive global audio and video (AV) and...
Leicester City FC faces up to £880k in CMA charges over...
Leicester City FC has been found guilty of unfair commercial practices by the UK Competition and Markets Authority (CMA).
A probe into the business arm...
Chelsea-Stake deal now off amid fan backlash
Chelsea FC’s touted front-of-shirt sponsorship deal with online casino Stake.com is reportedly off following public scrutiny from the club’s supporter’s trust.
The Premier League club...
West Ham signs with eToro to grow women’s football in the...
West Ham United has signed a new partnership with online trading platform eToro that will boost the club’s both men’s and women’s teams.
The deal...