The money game in women’s rugby
As the Women’s Rugby World Cup 2025 reaches its climax at a sold-out Twickenham, the tournament has showcased not just record-breaking crowds but a...
Damning report uncovers football’s discrimination crisis
Despite widespread reports of misconduct, most women in football see no consequences, exposing a culture of silence and inaction.Women in Football has revealed...
Nottingham Forest turns sponsor ban into marketing opportunity
Nottingham Forest takes advantage of its European stage to showcase CSR.Nottingham Forest will feature Nottingham Forest Community Trust on the front of its shirts...
EuroLeague’s new commercial strategy amidst growing NBA Europe talks
The EuroLeague have announced Experience Abu Dhabi and Etihad Airways will be joining its sponsor roster ahead of the 2025/26 season.Experience Abu Dhabi, the...
From fairways to paydays at the 2025 Ryder Cup
With new remuneration rules, high-stakes sponsors and mega event security, Bethpage Black is hosting golf’s biggest business test.When Europe lifted the Ryder Cup in...
Prem League Chief calls to move in a “modern way” with...
Prem Rugby Chief Executive Simon Massie-Taylor has committed to investing in the league in a bid to prevent players defecting to R360. In an interview...
New NBA investment shows UK’s crucial role in European league
NBA announces UK investment following European league launch date reveal.The NBA and the UK government have announced a joint $13.5m (£10m) commitment to develop...
Is the Premier League losing the black market ticketing battle?
Premier League clubs are battling unauthorised ticket sales, which threaten revenue and fan safety.Premier League clubs are facing mounting pressure from a booming...
Christian Horner departs Red Bull with multi-million severance deal
Red Bull finally parts way with Christian Horner, with the former CEO leaving with a reported £52 million severance packageChristian Horner has formally left...
Meta emerges as top platform for sports fans online
Meta leads sports engagement while Burnley experiments with X Originals to reach fans. Sports organisations and athletes need to prioritise social media more than ever,...