Caesars prepares for Super Bowl LVIII with range of new betting...

credit: Shutterstock
Ahead of Super Bowl LVIII, Caesars Sportsbook has unveiled a suite of new betting propositions for NFL’s flagship game on 11 February in Las...

NFL 2023 sponsorship revenue soars 15% to $2.35bn

credit: Shutterstock
As another NFL season draws to a close, with the Kansas City Chiefs taking on the San Francisco 49ers at Super Bowl LVIII, the...

San Francisco 49ers extend Levi Strauss deal ahead of Super Bowl...

San Francisco 49ers
Levi Strauss has secured a 10-year extension to its partnership with San Francisco 49ers which will see the clothing brand continue to hold stadium...

Report: NFL in “advanced talks” over ESPN equity stake

credit: Shutterstock
The NFL is edging nearer to acquiring an equity stake in ESPN which would see the league’s in-house media assets controlled by the US...

Peacock: NFL’s AFC Wild Card game “most streamed US live event”...

credit: Shutterstock
History was made during last weekend’s NFL Wild Card Weekend as Peacock announced that the AFC Wild Card game was the most-streamed live event...

Spurs and Bayern to host NFL teams for 2024 international games

Spurs and Bayern to host NFL teams for 2024 international games
The NFL has confirmed the host venues for its 2024 International Games, which will see four franchises play fixtures in London, England, and Munich,...

Amazon’s Thursday Night Football NFL coverage up 24%

credit: Shutterstock
Amazon’s Thursday Night Football (TNF) NFL coverage has seen a 24% surge in viewership from the previous year.  Currently in the second year of its...

NFL confirms LA Super Bowl 2027 and first game in Brazil

NFL
The NFL made two big announcements regarding its future fixture lists this week, most notably detailing plans to make its South American debut via...

Baltimore Ravens enlists Shift4 to power in-stadium payments

credit: Shutterstock
The NFL’s Baltimore Ravens has announced that integrated payments company Shift4 will power payments for fans of the team throughout the M&T Bank Stadium.  Services...

Nationwide continues to sponsor the NFL Walter Payton Man of the...

credit: shutterstock
The NFL and Nationwide have announced a multi-year renewal of their partnership that sees the financial institution continue to present the Walter Payton NFL...