Houston set for WNBA return as Fertitta agrees Sun purchase

A deal to acquire and relocate the Connecticut Sun would see the WNBA return to Houston for the first time since 2008, reviving one...

WNBA expansion draft to redistribute talent across new franchises

Portland Fire and Toronto Tempo begin roster construction as the league formalises its latest expansion phase with a nationally broadcast draft and structured player...

WNBA and players agree landmark CBA with major pay increases

Could a reported agreement in principle between the WNBA and its players signal a shift in the league’s economic model?The WNBA and its players’...

WNBA and players’ union fail to reach CBA after marathon talks

An overnight negotiating session between the WNBA and its players’ union ended without agreement, leaving key elements of the league’s 2026 season calendar in...

WNBA’s 2026 season at risk as CBA talks reach breaking point

With a strike vote passed and revenue talks stalled, the WNBA faces its biggest commercial threat yet, just as the league's growth story was...

WNBA labour talks expose the limits of women’s sport’s growth narrative

The lapse of the collective bargaining agreement has moved negotiations into a status quo period, but unresolved disputes over revenue sharing and cost control...

Will the WNBA’s latest CBA proposal avoid a league lockout next...

The women’s basketball player’s union has been at odds with the WNBA for several months, but the league’s latest proposal would see the salary...

The WNBA’s labour reckoning

America’s women’s basketball league is growing up fast. Its pay politics are trying to catch up.As most American sports fans start obsessing over the...

What the WNBA tells us about the future of fan engagement

David Dembowski, SVP at Operative, looks at how the WNBA has transformed from a niche league fighting for airtime into one of the fastest-growing...

When betting on dildos disrupts the WNBA, we’ve lost the plot

There’s something deeply wrong when a professional basketball game has to be paused because a neon green dildo lands on the court - again.But...