The International Cricket Council (ICC) has formed an agreement with Sportradar so that live fielding data will be captured using the firm’s cricket data collection tool for the first time.
As Sportradar continues in its role as the official data supplier for the ICC, the tool will be debuting at the ongoing ICC Men’s T20 World Cup in Australia.
This deal aims to help to bring cricket fans closer to the global sport through a higher level of engagement and understanding of the third discipline of the sport as the match happens.
Sportradar’s Sam Taylor, Managing Director of Strategy and Sports Solutions, said: “Our aim is to create the world’s most intelligent cricket platform and the latest enhancements to our data capture tool is yet another step in this direction.
“We are committed to delivering innovation and technology to help grow the sport and are thrilled that these game-changing new features are being used for the first time at the ICC Men’s T20 World Cup.
“The value of faster, deeper data to sport and its fans is well established, we are extending our pursuits to pinpoint the insights that have a meaningful impact on the game and thereby the knowledge, engagement and enjoyment of the audience. We look forward to sharing the outcomes and benefits with our cricket partners worldwide.”
Reportedly the first to collect and code comprehensive fielding data and standard batting and bowling statistics, the product captures up to 80 data points per ball bowled and at the lowest latency in the market.
The pair have outlined that this data will be used to power the cricket body’s website and mobile app.
Furthermore, the data can be provided via bespoke feeds to media outlets and broadcasters globally to broaden live commentary with deeper insights.
International cricket boards will gain access to ‘deep analytics’ for teams, as well as be able to power match centres and assets with in-depth cricket data available in the market. This looks to make the process of player selection and rankings more comprehensive in the future.
