The Pakistan Cricket Board (PCB) and National Bank of Pakistan have inked partnerships for the naming rights for the National Stadium in Karachi. 

As the venue is renamed to the National Bank Cricket Arena through a five-year Memorandum of Understanding (MoU), the pair will also collaborate on sponsoring initiatives in a bid to promote and develop grassroots cricket across the country.

This includes supporting the PCB initiatives of scouting local talent in the rural areas of Pakistan, the pair highlighted.

PCB Chairman, Ramiz Raja, said: “I want to welcome National Bank of Pakistan back into the PCB family after having supported Pakistan cricket in the past. 

“NBP again partnering with the PCB is great news as this reflects that prestigious organisations are willing to be associated with the Pakistan cricket brand as they see a lot of value in it for themselves.

“Additionally, I am grateful to the National Bank of Pakistan for also extending support to the PCB Pathways Programme. 

“I have always emphasised on creating processes for the raw talent that can be professionally channelised into the national framework. In this background, this partnership with NBP is a significant movement in that direction.”

Furthemore, the deal outlines that the banking firm is allowed to utilise the venue nomenclature and signage outside the playing area.

“We are delighted to partner with the Pakistan Cricket Board,” added NBP President & CEO, Rehmat Ali Hasni. The National Stadium in Karachi is one of the most iconic cricket venues in the world and has hosted some of the legends of all eras since Test cricket was first played there.

“We are honoured to associate with such an incredible cricket venue, our endeavour during the next five years would be to help the PCB further uplift the venue while making contributions to Pakistan cricket across the country at the grass root level simultaneously.”

Previous articleFIFA Women’s World Cup broadcast in Australia via Seven Network
Next articleGAA and BBC bring Gaelic football and hurling finals to UK viewers