BoyleSports has boosted the prize pot for the ‘Best Turned Out’ horse to €1,000, ahead of the BoyleSports Irish Grand National on Easter Monday.

The increased prize fund marks BoyleSports’ decade-long sponsorship of the renowned race, which offers €500,000 in prize money. Competitors this year will attempt to emulate the success of previous winners, including the 2023 winner, I Am Maximus, trained by Willie Mullins.

Before the race commences, the anticipation builds with Irish Olympian Joseph Murphy being chosen to judge the craft on display before the race. Murphy has also been handed the task of picking a winner. 

Murphy, who is aiming for an Olympic comeback with the Irish Showjumping team in Paris, commented on his role: “This is a terrific gesture by BoyleSports and I’m glad to see stable staff recognised for the continued care and attention they give their horses. They are a very creative bunch so I’m looking forward to seeing their ingenuity showcased on Easter Monday.”

In a bid to ignite creativity, BoyleSports has curated a unique ‘pamper hamper’ designed to spark the imagination of stable staff. The hamper includes stencils, blue glitter hoof oil, coloured bands and expert grooming tips and tricks, aiming to enhance the grooming routines in preparation for the race on Easter Monday at Fairyhouse.

This year marks BoyleSports’ milestone of sponsoring the Irish Grand National for the tenth consecutive year. 

Additionally, in January, BoyleSports announced the extension of this partnership for another three years, adding races at Leopardstown and Navan into the arrangement, Vlad Kaltenieks, CEO of BoyleSports, also spoke to Insider Sport last February, outlining the firm’s strategic vision. 

Sharon McHugh, Head of PR & Sponsorship, BoyleSports, said: “We are very proud to celebrate our tenth year sponsoring this legendary race and it’s a privilege to use the occasion to recognise the hard work put in by stable staff year in, year out. We know they’ll have some innovative ideas brewing and we can’t wait to see them come to life on Easter Monday, so may the prettiest horse win!”

Previous articleIpswich Town receives £105m investment from Bright Path Sports
Next articleHonoring Industry Excellence: SBC Awards North America 2024 Shortlist Revealed