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Harry Coe, Luscid: Realising the full business potential of sports data
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Data
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Harry Coe, Luscid: Realising the full potential of brand data for sports sponsorship
November 29, 2023
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Horse Racing
Time to read: 2 min
Monster agrees new sponsorship deal with McLaren ending Mercedes ties
November 29, 2023
Barclays Women's Super League (WSL)
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Europe
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Nikki Doucet to lead women’s football into its next chapter as NewCo CEO
November 29, 2023
1/ST enhances Canadian coverage in Assiniboia Downs deal
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Fan Engagement
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Sportradar signs media deal with Canadian market leader Sportsnet
November 29, 2023
CBF appoints integrity lead with betting market on horizon
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Football
Time to read: 3 min
CBF appoints integrity lead with betting market on horizon
November 28, 2023
Credit: Paddy Power
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Fan Engagement
Time to read: 2 min
Paddy Power reveals green dartboard ahead of World Darts Championship
November 28, 2023
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Latest News
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New Balance becomes official apparel and footwear partner of the Australian Open
November 28, 2023
Australian fans cheering on rugby.
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Latest News
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Rugby Australia secures £42m loan to focus on key growth initiatives 
November 28, 2023
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Europe
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UEFA Champions League rights hit the market in Sub-Saharan Africa
November 28, 2023
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Football
Time to read: 2 min
Alexander-Arnold makes £26m switch to adidas in multi-year deal
November 28, 2023
Women's Super League (WSL)
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Football
Time to read: 2 min
Reports: Premier League clubs discuss private funding for the WSL
November 28, 2023
MELBOURNE AUSTRALIA - NOVEMBER 30, 2018: AFL Australian football league Australia.
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Latest News
Time to read: 2 min
AFLW deepens Cadbury collaboration to improve female opportunities in sports
November 27, 2023
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Football
Time to read: 2 min
DFL opens €1bn bidding war for Bundesliga marketing rights
November 27, 2023
Better Collective: Playmaker M&A significant for LatAm sports media leadership
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Europe
Time to read: 4 min
Better Collective: Playmaker M&A significant for LatAm sports media leadership
November 27, 2023
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Basketball
Time to read: 3 min
Amazon chief confirms interest in NBA playoff games
November 27, 2023
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Football
Time to read: 2 min
Real Madrid loses court battle against La Liga over planned club fee and media changes
November 27, 2023
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Europe
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Slovenian tennis official Marko Ducman slapped with 10-year ban by the ITIA
November 27, 2023
Huge media coverage secured for French racing’s flagship fixture
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Europe
Time to read: 2 min
RMG keeps Australia distribution via renewal with Tabcorp’s Sky Racing
November 24, 2023
PFL fighter raising his arms in celebration.
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Europe
Time to read: 2 min
PFL strikes partnership with 888poker ahead of fighters’ Dublin conquest
November 24, 2023
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Europe
Time to read: 2 min
Report: Atletico Madrid seeking €20m in WhaleFin lawsuit
November 24, 2023
Brazil Betting Bill paving way for sports sponsorship activations
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Features
Time to read: 3 min
Brazil Betting Bill paving way for sports sponsorship activations
November 24, 2023
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Latest News
Time to read: 3 min
Sky becomes 'home of tennis' with five-year ATP and WTA media rights deal
November 24, 2023
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Europe
Time to read: 2 min
Equal pay bonuses part of Danish FA & Hummel extension
November 24, 2023
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Featured Articles
LIV Golf player Jon Rahm
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Commercial
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LIV Golf 2.0 has a backer, but the players have already given their answer
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Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
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Michael Jordan at SBC Summit 2026
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Basketball
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026