FC Bayern ‘Strykes’ partnership to bolster fan engagement
Reigning Bundesliga champions FC Bayern Munich is set to receive the digital treatment after announcing a licensing partnership with Stryking Entertainment.The deal will see...
FanDuel touches down as Colts’ official fantasy partner
The Indianapolis Colts of the National Football League (NFL) has announced an exclusive partnership which will see FanDuel become it’s “Official Fantasy Sports Partner.”The...
Budweiser crowns Sergio Ramos in latest partnership
Budweiser has announced a new partnership with World Cup winner and Spain captain Sergio Ramos as the beer brand prepares to launch a limited...
IMG Arena delivers live player data with UFC Event Centre launch
IMG Arena has strengthened its commitment to mixed martial arts after securing a new partnership with UFC, which will see the duo team up...
Raheem Sterling announced as the newest face of Gillette
Manchester City star and last season’s Premier League Young Player of the Year player Raheem Sterling has been confirmed as the new face of...
Last season saw EPL clubs fork out £166m to injured players
A study undertaken by Catapult Sports, in conjunction with 21st Club, into the cost of injuries has uncovered that English Premier League (EPL) clubs paid an...
MLS social media generates 2.2bn impressions during 2019 season
Average audience figures for the 2019 Major League Soccer (MLS) regular season have continued to grow, as sports broadcaster ESPN revealed that figures had...
Juventus toasts three-year Budweiser partnership
Juventus, the champions of Serie A, has announced an official partnership between the club and Budweiser which will see the brand become Juve’s official...
ITV reportedly set to challenge BT for UCL rights
UK free to air broadcaster ITV is reportedly set to bid for the chance to regain the British broadcasting rights to the UEFA Champions...
Irish jockeys raise €5,000 for IJF through BETDAQ Rider Cup
Irish horse racing greats from past and present have continued to raise money for the Irish Injured Jockeys Fund and Cancer Trials Ireland after...