Arsenal signs Paramount+ in global content tie-up as streamer steps up...
Streaming platform Paramount+ is teaming up with Arsenal to fuse its hit shows with matchday and digital activations, as it builds a bigger football...
Netflix and Paramount to go to war again. This time over...
Netflix has extended its window to showcase more live sports on its platform, and the world’s most watched domestic football league has now become...
PSG swaps broadcast revenue for lifestyle brand revenue
PSG may be France’s most successful club, but even the reigning European champions are concerned over the future of broadcast revenue in the countryRichard...
How Paramount took Champions League rights away from TNT Sports
Paramount Skydance go from strength to strength by picking up the Champions League broadcast rights in the UK and Ireland, while continuing its interest...
New MLB deal sees MLB.TV arrive on ESPN and a return...
The new broadcast rights agreement sees Netflix and NBC take some of ESPN’s core offerings from the previous agreement, but the addition of MLB.TV...
Q&A: Sports streaming tactics ahead of 2026 FIFA World Cup
Craig Ferguson of Evergent explains how leagues are adapting streaming models, including micro-subscriptions and influencer partnerships, to engage fans and combat piracy ahead of...
La Liga’s next broadcast cycle auction opens early
La Liga has ambitions to generate more broadcast revenue by opening the bidding process for its next broadcast rights cycleLa Liga has moved the...
A grandstand view of Lenovo and F1’s race to win a...
Lenovo has become a global partner of F1, aiming to redefine how the sport delivers innovation, broadcast performance, and global growth.The crowds are beginning...
On the air at 200mph: Inside F1’s team radio storytelling
Formula 1 told Insider Sport how team radio and new broadcasting tools are improving storytelling and bringing fans closer to the action.When Leicester City...
Women’s sport tops UK TV in 2025 as Euros lift reach
With 36.6m viewers and the year’s top TV peaks from the Women’s Euros, is women’s sport now mass-market?Women’s sport has dominated UK screens in...