Media Rights

Coverage of the major deals surrounding sport media rights

DAZN steps up German profile with betting media deal

DAZN is upping its engagement with the betting sector beyond the activities of its own sportsbook, DAZN Bet, via a new media deal.The OTT...

German football gets a 2% markup on 2025-2029 media rights cycle

The German Football Association (DFB) has renewed its long-standing media arrangements for the next rights cycle, securing a boost in revenues.Sky Deutschland, DAZN and...

FIBA reports 76% growth in viewership of 3×3 basketball

The International Basketball Federation (FIBA) maintains confidence in the long-term sustainability of its 3x3 World Tour competition.Launched in 2012, the 3x3 World Tour has...

1/ST Content signs LatAm racing distribution deal with major media outlet

American Racing Channel (ARC), a key media rights holder in Latin American horse racing, has signed a deal to deliver its content to major...

DAZN’s football remit widens again with 2025 Club World Cup

FIFA has named DAZN the exclusive broadcaster of the 2025 FIFA Club World Cup in yet another major expansion of the OTT sports streaming...

3pm blackout drop has implications for media, sponsorship and small clubs

Reports that English football could abandon the long-held 3pm blackout broadcasting rule have received a mixed response from fans and sports stakeholders.Introduced in 1960,...

Premier League signs new £51m broadcast deal with JioStar in India

Fans of the Premier League in India will now be able to watch matches on JioStar from next season after the league agreed a...

Genius Sports to create Madden-esque experience for NFL clash with NBC...

Video game elements are becoming increasingly incorporated into modern sports broadcasting as a means of boosting fan engagement and retaining audiences.As such, a collaboration...

Report: Women’s Championship looking to build on WSL’s YouTube success

The English Women’s Championship is taking to YouTube as well as maintaining its existing domestic broadcasting arrangements according to The Guardian.The media outlet reports...

IMG to continue building social media strategies for NHL 

The National Hockey League (NHL) has continued its partnership with IMG for the latter to extend its oversight of the league’s international social media...