New MLB deal sees MLB.TV arrive on ESPN and a return...
The new broadcast rights agreement sees Netflix and NBC take some of ESPN’s core offerings from the previous agreement, but the addition of MLB.TV...
Sports stadiums are entering a new-generation of digital demands
Whether it's Tottenham Hotspur’s $2.6bn (£2bn) move to its new state-of-the-art stadium in North London, or Everton FC’s recent opening of the Hill Dickinson...
How outages like Cloudflare threaten sports sponsorship
The Cloudflare outage disrupted platforms critical to sports organisations and sponsors, highlighting the growing risks and need for resilience in digital activations.The Cloudflare outage...
Netflix gears up for historic Anthony Joshua vs Jake Paul fight
Netflix looks to break streaming records with the highly anticipated Anthony Joshua vs Jake Paul fight.Anthony Joshua has confirmed he will face Jake Paul...
FIFA steps up online abuse fight with ticket bans and police...
Marking the International Day for Tolerance, FIFA says its Social Media Protection Service has flagged more than 30,000 abusive posts in 2025, but new...
Q&A: Sports streaming tactics ahead of 2026 FIFA World Cup
Craig Ferguson of Evergent explains how leagues are adapting streaming models, including micro-subscriptions and influencer partnerships, to engage fans and combat piracy ahead of...
NBA revenue and valuations skyrocket as European League waits in the...
It has been less than a month since the 2025/26 NBA season kicked off, but the league is already projecting an increase in revenue...
La Liga’s next broadcast cycle auction opens early
La Liga has ambitions to generate more broadcast revenue by opening the bidding process for its next broadcast rights cycleLa Liga has moved the...
Ultra-wealthy families turn sport into a core asset class, report finds
A new J.P. Morgan 23 Wall study suggests sport has moved from passion purchase to planned allocation, as more billionaire families buy teams, finance...
A grandstand view of Lenovo and F1’s race to win a...
Lenovo has become a global partner of F1, aiming to redefine how the sport delivers innovation, broadcast performance, and global growth.The crowds are beginning...