BLAST Premier marks fifth partnership renewal of 2022 with Betway
BLAST Premier has renewed its partnership with Betway until the end of the 2023 season to continue to collaborate with the gambling firm on...
Red Bull Racing reveals new F1 title sponsor as Oracle
Oracle has been named as Red Bull Formula 1 team’s new title sponsor in a partnership enhancement with the US-based technology company.Replacing Honda as...
FC Barcelona CEO resigns as Spotify deal comes close
FC Barcelona is expecting to reveal a £236m deal with music streaming service, Spotify, for the title rights on its redeveloped stadium as well...
PFL explores UK and Ireland expansion with Channel 4
The Professional Fighters League (PFL) has formed a collaboration with Channel 4 that sees the latter become the exclusive broadcaster partner of the competition...
YouTube provides extended Serie A coverage in MENA region
Serie A's Arabic-language YouTube channel is expanding to show all ten Serie A matches from matchday 24, in the MENA region, until the end...
Team Marketing and Relevent to sell UEFA club competition rights for...
UEFA has signed two-separate deals with Team Marketing and Relevent Sports Group, naming the companies as sales partners for the 2024-27 cycle.Selected by the...
Liverpool FC boosts small businesses in Vista venture
Liverpool FC has signed an agreement with Vista to develop programmes that aim to help small businesses and integrate such enterprises into team platforms.The...
Five associations in bid to collectively host UEFA Euro 2028
The football associations of England, Northern Ireland, Scotland, Wales and the Republic of Ireland have agreed to focus on a bid to host UEFA...
FINA declares Budapest as host of 2022 World Championships
FINA has revealed that Budapest will host its World Championships from 18 June - 3 July, ensuring athletes have a global aquatics championship to...
Man United explores blockchain with £20 million a year Tezos deal
Manchester United is set to become the latest football club to enter the blockchain sector, by scoring a training kit partnership with Tezos.Accumulating a...