Real Betis strikes Scientiffic Nutrition extension
Sports nutrition brand Scientiffic Nutrition has secured a one-year extension with Real Betis ahead of the La Liga side’s upcoming campaign.As part of the...
US investment firm Dorilton Capital purchases Williams Racing
Formula 1 team Williams Racing has been acquired by US private investment firm Dorilton Capital, bringing a ‘successful conclusion’ to the manufacturers’ strategic review...
Coventry City receives ‘vital revenue’ boost with BoyleSports sponsorship
Coventry City Football Club has signed a ‘significant’ sponsorship agreement with BoyleSports, which is expected to generate ‘vital revenue’ for the club.The partnership, which...
RFU agrees multi-year Adidas footwear extension
Rugby Football Union (RFU) has extended its partnership with sportswear manufacturer Adidas until the end of the 2023/24 season.As a result of the partnership,...
Football Index announced as QPR shirt sponsor
Queens Park Rangers Football Club has announced that Football Index will be the club’s new front-of-shirt sponsor for the upcoming campaign.The one year deal...
Bristol City agrees front-of-shirt sponsorship deal with MansionBet
Bristol City has struck a partnership with online sports betting operator MansionBet which will see the firm become the front-of-shirt sponsor for the EFL...
Swansea drops gambling sponsorship following university agreement
Swansea City has announced that Swansea University will be the club’s new front-of-shirt sponsor for the upcoming EFL campaign.As a result of the deal,...
AS Monaco strikes expanded Afflelou agreement
AS Monaco has expanded and extended its partnership with the Afflelou group allowing for greater viability across the Ligue 1 side’s digital platforms.Additionally, the ...
CSM: Why more football clubs are transitioning into esports
Football is one of the biggest sports in the world, with Premier League clubs generating an estimated £1.55 billion in commercial revenue for the...
Atalanta strikes front-of-shirt sponsorship deal with Plus500
Further enhancing its football portfolio, technology platform Plus500 has struck a three-year front-of-shirt partnership with Atalanta B.C.The deal sees Plus500 become the Serie A...