FC Barcelona deepens engagement on TikTok

Strengthening its digital engagement, FC Barcelona has announced its expansion onto TikTok.The expansion coincides with Barça's Summer Tour 2019, which begins this Saturday with...

Surrey County strengthens partnership with Kia

Surrey County Cricket Club has extended its partnership with Kia Motors for a further four years until the end of 2024.The extension means the...

Motherwell unites with Paddy Power for Save Our Shirt campaign

Scottish Premiership side Motherwell has been announced as the latest club to join Paddy Power’s Save Our Shirt campaign, by playing in unsponsored kits...

Basque unity over away ticket pricing

La Liga’s Basque club’s have reached an exclusive agreement to cap away tickets at €25 for the upcoming 19/20 Spanish football league season.The teams...

Oppo extends partnership with Spanish champions

FC Barcelona has extended its partnership with Chinese mobile phone brand, Oppo.The three year renewal builds on the successful relationship between the two, with the...

Paddy Power confirms ‘sash’ hoax unveiling sponsorless kit

Paddy Power has announced that the previously released ‘sash’ sponsored kit was just a prank, as the club re-release real versions of both the...

MLB’s successful swing for the UK market

As with the National Football League (NFL) and the National Basketball Association (NBA) before it, Major League Baseball (MLB) is attempting to tap into...

Zagłębie Lubin nets STS sponsorship

Polish bookmaker STS has been unveiled as the official sponsor and betting partner of Ekstraklasa club, Zagłębie Lubin.The partnership which will initially run until...

DAZN strengthens offering with Eurosport deal

DAZN has reached an agreement with Discovery to broadcast both Eurosport 1 HD and Eurosport 2 HD.The global sports streaming subscription service is now...

Daniel Sturridge issued with six week suspension over betting breach

Daniel Sturridge has been sanctioned with a £75,000 fine and six week suspension from football, after he was found guilty of breaching betting rules. The...