Real Madrid and BMW pursue shared sustainability commitments
Real Madrid has partnered with automotive manufacturer BMW Spain in a bid to pursue mobility, sustainability and diversity initiatives, replacing Audi.The La Liga club’s...
Degiro boosts Spanish presence as Sevilla FC shirt sponsor
Sevilla FC has announced a partnership with Degiro, which sees the European-based online broker become the club’s new main global partner. The Degiro brand is...
Optus Sport secures extensive Australian rights to LaLiga
LaLiga has expanded its relations with Optus Sport, which has secured the exclusive Australian rights to stream the Spanish top-flight.The multi-year deal gives the...
La Liga extends Premier Sports UK & Ireland broadcast deal until...
La Liga has confirmed it has extended its existing broadcast rights deal with Premier Sports which will see the broadcaster continue to air fixtures...
Sevilla FC to join Castore’s portfolio of sportswear partnerships
Sevilla FC and Castore have announced a multi-season partnership, with the sportswear brand becoming the official kit supplier of the La Liga team.The deal...
Jdigital targets sports corruption as integrity training efforts increased
Spanish online gambling trade association Jdigital has cooperated with the country’s National Police Department to share knowledge on sports corruption and match-fixing.The organisation’s Director...
SofaScore secures ambassador Luka Modrić ahead of 2022 World Cup
Luka Modrić has become an ambassador of Croatia-based sports data company, SofaScore, which will see the La Liga player cooperate with the firm ahead...
DAZN finalises ‘new flavour’ La Liga coverage with Movistar Plus+
DAZN has confirmed a non-exclusive deal with Movistar Plus+ which will distribute the global sports streaming platform’s La Liga content beginning from next season.DAZN...
FC Barcelona stadium renamed in ‘globally connected’ Spotify partnership
FC Barcelona has announced a partnership with Spotify where the music streaming service will become the main partner of the club and the official...
Volvo boosts Real Betis’ sustainability programme as main sponsor
Real Betis has signed an agreement with Volvo until June 2024, as the latter becomes one of the La Liga club's main sponsors.The logo...