ParalympicsGB renews Adidas deal after Paris games success
ParalympicsGB has extended its partnership with Adidas, continuing the duo’s collaboration for another eight years.Under the terms of the renewed agreement, Adidas will continue...
FA plans additional prize money amid replay controversy
Reports suggest that the Football Association (FA) plans to distribute an additional £2.34m in prize money for this season’s FA Cup, marking the first...
Chelsea boosts supporter relations amid ownership uncertainty
Chelsea FC has announced its fan engagement plan for the 2024/25 season, highlighting the growth of its Supporter Relations department and various initiatives.This plan...
Delhi Capitals takes majority stake in Hampshire Cricket Club
Hampshire Cricket Club is set to be acquired by Indian multinational enterprise GMR Global Pte Ltd (GGPL), which has secured a majority stake in...
English Premiership Rugby renews free-to-air deal with ITV
UK free-to-air broadcaster ITV has secured a two-year extension to its agreement with Premiership Rugby, though pay-TV network TNT Sports will retain some rights.ITV...
Genius Sports hires Google tech director to oversee AI capabilities
Sports data and technology firm Genius Sports has named Mark Kropf as its new Chief Technology Officer at a time of increased AI adoption...
Calls for action grow as Premier League gambling ads triple
Research indicates that Premier League fans are experiencing nearly three times as much gambling advertising compared to the previous season.A report led by the...
UKGC takes aim at Sorare for operating unlicensed gambling platform
Britain’s betting regulator, the UK Gambling Commission (UKGC), has charged football-themed NFT platform Sorare.com with unlicensed gambling.The UKGC has sought to prosecute Sorare for...
Wolves builds on US preseason tour with Visit Lauderdale deal
Wolverhampton Wanderers has named Visit Lauderdale as its official destination partner for the 2024/25 season.This agreement follows Wolves' two-week pre-season training camp in Greater...
WRU issues Wales Women’s rugby team with 37 full-time contracts
The Welsh Rugby Union (WRU) has awarded 37 new full-time contracts to Wales Women players, making them one of the highest-paid international women’s teams.These...































