FIFA to distribute $200m in stolen funds to regional bodies
FIFA has detailed plans to distribute $200 million in compensation to two regional football governing bodies, relating to the 2015 scandal which resulted in...
Socios.com adds CPL to list of sports partners
The Caribbean Premier League (CPL) has partnered with blockchain technology platform Socios.com, further enhancing the firm’s presence in the sports space.As a result of...
Caesars strikes ‘first of its kind’ partnership with Fiesta Bowl
Caesars Entertainment has struck an agreement with the Fiesta Bowl Organisation, marking the first time a betting and gaming company has signed a deal...
Horizm expands sports portfolio with CWI partnership
Digital inventory management firm Horizm has partnered with Cricket West Indies (CWI), with the aim of unlocking revenues from the governing bodies website and...
New Zealand rugby tests cancelled due to national lockdown
New Zealand Rugby (NZR) has announced that due to the implementation of a national lockdown in response to a rise in COVID-19 cases, the...
PointsBet named NFL official sportsbook partner
US sports betting operator PointsBet has been named the official sportsbook partner of the National Football League (NFL), as the American sports space increasingly...
BioSteel replaces Gatorade official sports drink of LA Lakers
The LA Lakers has named BioSteel as its official sports drink, replacing 25-year partner Gatorade and marking the firm’s ninth sports collaboration.BioSteel branding will...
Chicago Bulls latest sports team to partner with Socios
National Basketball Association (NBA) franchise the Chicago Bulls has become the latest sports team to leverage Socios.com to enhance its fan engagement activities.Part of...
Jordan Spieth becomes first golfer to partner with FanDuel
FanDuel has bolstered its marketing in the sport of golf, signing its debut partnership with an individual golfer, three-time major winner Jordan Spieth.Under the...
Baltimore Ravens forges betting partnership with DraftKings
The Baltimore Ravens has entered into an agreement with US betting and gaming company DraftKings, naming the operator its official daily fantasy sports partner...