NBL continues to grow with Hungry Jack’s extension

Australia's National Basketball League (NBL) has continued to show growth in the sport after extending its naming right partnership with fast food franchise Hungry...

Vela ARMOR’s up with sports drink sponsorship

Sports drink brand BODYARMOR has unveiled Major League Soccer’s (MLS) Los Angeles Football Club (LAFC) star player Carlos Vela as the brand’s newest athlete...

Four MLS teams board Captain Morgan’s sponsorship deal

Further strengthening its American brand identity, Captain Morgan has been announced as club partners for Inter Miami CF, Los Angeles FC, Minnesota United and...

The esports report – Canada joins the FIFA 20 landscape and T1’s...

From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.  This edition takes a look at the...

Wolves announces £21.6 million profits in Premier League return 

Wolverhampton Wanderers revealed a profit of £21.6 million for the 2018/19 season, over three times more than 2017/18’s £55.2 million loss. The figures show increased...

Expert Opinion: How will Man City’s ban impact sponsorships?

UEFA’s landmark decision to sanction Manchester City with a two year suspension, following financial fair-play (FFP) breaches sent shockwaves through football. If upheld, the sanction...

Philadelphia Union’s stadium to be renamed Subaru Park

MLS side Philadelphia Union and Subaru has reached a monumental agreement allowing the clubs stadium to be renamed Subaru Park. The name rights partnership is...

Racing Point replaces SportPesa with BWT

Formula One side Racing Point has replaced betting firm SportPesa with BWT as its new title sponsor. Racing Point had initially signed a multi-year deal...

England Rugby soars with Red Bull Partnership

England Rugby has announced the signing of a multi-year partnership that will see Red Bull become its official energy drink partner. The partnership applies to...

NHL and IMG Arena agrees American extension

The National Hockey League (NHL) will provide U.S. sports betting operators live streams of select out-of-market games, as per an agreement with IMG ARENA. NHL...