Newcastle Utd and InPost partnership extension focuses on e-commerce
Newcastle United has extended its partnership with parcel delivery service InPost following a successful first 12 months. The extended partnership will now see both parties...
DAZN’s football remit widens again with 2025 Club World Cup
FIFA has named DAZN the exclusive broadcaster of the 2025 FIFA Club World Cup in yet another major expansion of the OTT sports streaming...
Racing reports a £3bn affordability checks black hole
UK racing has demanded urgent action on affordability checks after revealing a “£3bn deficit in online betting turnover on horse racing”.The sport faces a...
2034 World Cup could be moved to winter in Saudi Arabia
FIFA are reportedly set to make a decision on the date of the 2034 World Cup as it becomes increasingly likely it will be...
WSC Sports: Why short form content is king for digital sports...
Digital platforms and social media have become essential for sports clubs and leagues around the world in order to engage and create new fans...
3pm blackout drop has implications for media, sponsorship and small clubs
Reports that English football could abandon the long-held 3pm blackout broadcasting rule have received a mixed response from fans and sports stakeholders.Introduced in 1960,...
Premier League signs new £51m broadcast deal with JioStar in India
Fans of the Premier League in India will now be able to watch matches on JioStar from next season after the league agreed a...
Genius Sports to create Madden-esque experience for NFL clash with NBC...
Video game elements are becoming increasingly incorporated into modern sports broadcasting as a means of boosting fan engagement and retaining audiences.As such, a collaboration...
Driving change for women’s football: Bloomsbury’s ambitious goals
As women’s football continues to capture the world’s attention with record-breaking attendance and growing popularity, charities like Bloomsbury Football are at the forefront of...
Nike secures multi-year deal with Uruguayan football team
The Uruguayan Football Association (AUF) has agreed to a new multi-year deal with Nike to wear Nike-manufactured kits and other supplies.As part of the...