SC Braga confirms Betano as new principal partner

Portuguese side, SC Braga has confirmed online sports betting and casino operator Betano as its new principal partner.The three year deal comes only a few...

La Liga lands new partnership with LiveScore

La Liga has confirmed a new partnership with LiveScore, for popular sports website and mobile app to exclusively sponsor Replay360º de La Liga.The...

Etihad Stadium will host opening Women’s Super League game

Following the success of this summer's world cup, the inaugural game of the new Women's Super League season, the first women’s Manchester Derby will...

BetVictor backs non-league football with new sponsorship

Online sports betting operator, BetVictor has announced a new sponsorship deal with the seventh tier of English football, becoming the principal partner of the...

Budweiser unveiled as the NWSL’s first official beer sponsor

Following the World Cup success of the United States women's national soccer team (USWNT), Budweiser has been announced as the first official beer sponsor of the...

Polish Ekstraklasa launches new platform for overseas fans

Polish premier league, Ekstraklasa is seeking to heighten its offering to fans based abroad, with the development of its newly launched streaming platform, Ekstraklasa.tv. Diversifying...

ESPN backs women’s football with new NWSL deal

ESPN has backed women's football, announcing a new broadcasting deal with the National Women’s Soccer League (NWSL).The deal, which was announced just before the...

BHA puts members’ wellbeing first with reduced fixture list

The British Horseracing Authority is seeking to put the health and wellbeing of its members first, with the implementation of a reduction of meetings,...

Cricket World Cup final will be on free-to-air TV should England...

Should England reach the ICC Cricket World Cup final, Sky Sports has revealed it will make the game available on free-to-air television.The showpiece event, which...

Inter Milan unveils Lenovo as Global Technology Partner

Serie A side, Inter Milan has announced a new multi-year deal with Lenovo, to become the club's Global Technology Partner.As part of the deal, Lenovo will supply...