Record number of viewers tune in for England Women’s semi-final
England’s agonising World Cup semi-final defeat at the hands of the USA last night recorded a peak audience of more than 11.7 million, a...
Manchester United partners with Konami for ‘eFootball PES 2020’
Premier League giants Manchester United will feature as one of the officially licensed clubs in Konami's upcoming 'eFootball PES 2020' game.The 'eFootball' addition to...
DAZN elevates football portfolio with new deals
DAZN has expanded its football portfolio, securing the exclusive broadcast rights for the CONMEBOL Libertadores, CONMEBOL Sudamericana and CONMEBOL Recopa in five markets; Germany, Austria,...
Wolves continues CoinDeal relationship ahead of European return
Wolverhampton Wanderers has deepened its partnership with CoinDeal, in a deal that will see the global cryptocurrency exchange platform remain first team sleeve sponsor of the club.The...
Liverpool FC partners with Turner Sports for US tour streaming
Liverpool FC is seeking to elevate global engagement of its US tour this summer, unveiling a new partnership with Turner Sports.
As part of the agreement,...
Swansea City unites with YOBET for upcoming season
Swansea City has unveiled a new multi-year partnership with sports betting brand, YOBET.The newly announced deal marks YOBET's first entry to sponsorship within English...
Reading FC strikes shirt sponsorship deal with Casumo
English Championship side, Reading FC has confirmed online casino operator Casumo as its new front-of-shirt sponsor from the start of the 2019-20 season.As part of the...
FC Bayern pursues legal case against BMW
Bundesliga champion Bayern Munich is reportedly undertaking a legal case against car manufacturing giants BMW after negotiations relating to a proposed partnership between the two...
Norwich City inks ‘record-breaking’ deal with Dafabet
Norwich City has confirmed a ‘record-breaking partnership’ with Dafabet which will see the operator named as the Club’s Principal Club Partner and shirt sponsor.Under...
Nike and Paris Saint Germain announce long-term sponsorship extension
French football champion Paris Saint Germain (PSG) has agreed to a long-term sponsorship extension with sports giants Nike, which is anticipated to last right up until...